A cereal executive's bold idea to finance the "Willy Wonka and the Chocolate Factory" movie will kick-off a candy revolution that produces some of the most iconic, imaginative confections in history.
Four intrepid food entrepreneurs race to harness emerging technologies like the home freezer and microwave, to bring revolutionary frozen snack icons to a waiting world, and forever change what we eat, when we eat, and how we eat.
A devout Georgia diner owner stumbles into the chicken game when he develops a unique fried chicken sandwich with a batch of cast-off filets. The unique sandwich he creates will become the menu centerpiece at one of the most popular fast food chains.
In the late 1800s, German immigrants Joseph Schlitz and Captain Frederick Pabst find themselves in a battle for beer dominance. In their fight for one upmanship they will help create the most popular alcoholic beverage on the planet.
Thanksgiving is the one night a year Americans celebrate by eating the same meal across the country. But 100 years ago, the spread varied from region to region, and some of the biggest staples of Thanksgiving Dinner weren't around.
A humble hangar outside Seattle turns into a national sensation, creating the world's first jumbo jets, satellites, and military aircraft for the entire world, bringing the world into the "jet age."
When a commercial caterer realizes his two best selling items are donuts and coffee, he joins forces with his brother-in-law to create a revolutionary donut chain. Soon a rivalry starts with a beloved Southern-based donut shop.
Small town farmer Orville Redenbacher has a lifelong dream of creating the perfect popcorn kernel, leading to the first significant development of popcorn in thousands of years which he sells nationwide.
When Colonel Sanders sells his company to investors in 1964, the new owners identify a rising star within the organization: Dave Thomas. But Thomas soon becomes one of their most bitter rivals.
When brothers open an Italian restaurant in Cleveland in 1924, neither realizes that their quest to introduce Italian food to Americans will result in one of the nation's most iconic brands. But their success attracts the attention of another food giant.
Coffee's quality and popularity wane by the 1960s, until a handful of visionaries turn the industry on its head. Three college friends create an iconic brand of revolutionary gourmet coffee.
Hollywood agent Wally Amos transforms his professional life when he decides to make and sell his own gourmet chocolate chip cookies, and opens America's first cookie store.
At a time when U.S. beer is dominated by the same lager style, one Milwaukee company experiments with something new. What starts as an unappealing low-calorie beer will become the number one beer in America.
Two heavy hitting cereal rivals duke it out for breakfast dominance. Competition heats up when an idea is stolen, beaten to the market, and is a runaway success.
High School friends see an alternative to fast food with the "submarine" sandwich. But they are quickly met with the fierce competition of a new submarine joint, started by a physicist, that will go on to be the biggest restaurant chain in the world.
Restaurateur Glen Bell works to create a burger alternative for the overcrowded fast-food market and after several setbacks goes on to help introduce the taco to America.
When his ice cream truck breaks down, Tom Carvel discovers that half-melted ice cream is a surefire hit. But while he works to mass produce this new treat, the McCulloughs hit upon the same idea.
Visionary innovators invent the first dog treat, the first dry dog food, the first cat food, and many more innovations that will carve out the billion-dollar pet food industry.
When a New York bakery owner passes away suddenly, his wife Martha Entenmann takes the reigns of the company and grows it into a national powerhouse. Meanwhile, a married couple have bankrupted one bakery, but are determined to succeed their second time.